We're running a paid study on marketing automation tools and daily campaign execution workflows. We want to understand how teams set up, manage, and optimize their daily marketing operations. Your feedback helps us evaluate current industry practices and identify areas for workflow improvement.
You will join a remote video call to walk us through your current marketing technology stack. We will ask you to describe how you manage campaigns, build audiences, and track performance metrics. You will also react to a few conceptual workflows and share your honest feedback on their efficiency. The conversation wi...
This study is designed for active professionals in the marketing technology space who have direct experience with campaign execution. We welcome marketing specialists, AdTech professionals, MarTech operators, AdOps, and MarOps managers. Familiarity with Klaviyo is required, but you do not need to be the primary acco...