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Strategic Writer

Firmus
Sydney, AU Full Time Negotiable Aug 2, 2026

About the Job

Founded in Australia in 2019, our mission is to create the most efficient AI infrastructure by combining cutting-edge technology with a steadfast commitment to sustainability.

At Firmus, we are unique in our approach. We design, build, and operate a new class of digital infrastructure – the AI Factory. Through our model-to-grid technology approach, we have pushed the boundaries of multi-generational liquid cooling systems, energy management, AI software orchestration, and construction. Fo...

Our large-scale GPU cloud platform, Firmus AI Cloud, is purpose-built to deliver energy-efficient AI compute at scale to customers.

Key Responsibilities

Narrative Ownership 
Help to hold the master narrative across the business - one coherent story from website to corporate - and keep every piece of external writing consistent with it. 
Maintain and evolve the Firmus tone of voice: confident, precise, commercially realistic. 
Act as the writing standard-setter for external materials produced across teams.  

Core Communication Assets 
Write and maintain the company's primary expressions of itself: website copy, corporate presentations, media statements, community information, company profiles, capability statements. 
Develop presentation content with leadership, customers, partners, and conferences. 
Ensure flagship materials stay current as the business scales - capacity, projects, partnerships, milestones, key metrics and claims 
Ensure consistency in application of design of written materials across the business 

Technical Product Writing 
Describe Firmus's technology and platforms - cooling architecture, power systems, factory operations software, energy integration - with genuine technical fluency, at the depth each audience needs. 
Describe Firmus’s AI Cloud product features and details across a number of mediums 
Work directly with engineering and infrastructure teams so every technical claim is accurate, measurable, and defensible. 
Translate engineering decisions into commercial meaning: why a design choice shows up in cost, performance, or reliability. 

Thought Leadership 
Identify where Firmus has earned the right to a public point of view, and build the written case for it.
Lead Firmus' thought leadership strategy in line with the overarching corporate and product communications strategy
Produce articles, papers, and explainers on the technical and economic substance of AI infrastructure — energy demand, cooling, compute economics, grid integration — under company and executive bylines. 

Policy and Government-Facing Content 
Draft briefing papers, submissions, and explanatory material for government stakeholders on AI infrastructure, energy demand, and national capability. 
Bridge technical reality and policy expectations on AI, energy use, sustainability, and economic impact. 

Accuracy and Credibility 
Maintain factual accuracy, numerical integrity, and traceability in everything published. 
Validate metrics, assumptions, and claims with internal teams as required before anything is published externally
Be deliberate about disclosure. What is said, to whom, and what is not. 

Required Skills & Abilities

Experience writing about AI infrastructure, data centres, energy systems, or large-scale technical platforms. 
Strong capability in working with numbers: capacity, performance, cost, efficiency, and growth metrics. 
Demonstrated experience producing commercially oriented technical or policy content. 
Ability to engage deeply with technical and commercial stakeholders and extract what materially matters. 
Comfort operating in environments where accuracy and credibility directly affect commercial and policy outcomes. 
Write with an understanding of cost, scale, and operational constraints. 
Test claims against data, not aspiration. 
Understand that in AI and compute infrastructure, credibility is a commercial asset. 
You are deliberate about what is said, and what is not. 
Strong communication (technical + non-technical audiences) 
Strong ability to understand diverse angles of complicated issues, and tell a consistent narrative 
Attention to detail, consistency in approach to writing, formatting and presentation 
Managing multiple deadlines and competing priorities 
Demonstrated leadership & ownership 
Problem-solving under ambiguity 

 

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