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Associate Director, Publishing, UK

WPP Media
London, UK Full Time Negotiable Sep 15, 2026

About the Job

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

3089 - Associate Director, Publishing, UK

Key Responsibilities

Accountability of PRF delivery.
Team management.
Develop strategic thinking.

Required Skills & Abilities

Independently manage the assigned teams and implement media campaigns.
Previous experience across print.
Applies best practice to campaign management and acts as the escalation point for issues.
Manages and takes ownership of campaigns from start to completion.
Delivers accurate planning and reporting in line with strategic and commercial objectives. With value-add insights for the role of the medium as part of the overall campaign and smart use of campaign planning or market opportunities.
Helps to drive new routes to optimum planning outputs and supports operational and planning strategies which support best in class delivery.
Develops media plans with wider Commerce, Client, and Investment teams to meet the client’s business and brand objectives.
Ensures that media plans are mirroring WM commercial deliverables.
Provides guidance to others on specific strategies to identify client needs and expectations and address them effectively.
Interprets planning data relative to the performance of products, services and solutions against client needs to ensure the customer recognizes and receives value, setting the right KPI's and metrics.
Ensures that the product, innovation, service, and solutions are utilised that differentiate WPP Solutions from its competitors and demonstrate the value proposition of a continued partnership.
Oversees team members to discuss current projects, workload and activities; prioritizes resources accordingly.
Improves workload management by supporting others in setting priorities and by postponing less relevant work.
Ensure that the team are implementing best operational practice.
Actively seeks opportunities to improve team output and to overcome barriers and ensures roll out.
Checks that best practice is in place and any supporting training is taken.
Flags any barriers to success to line manager.

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