Manager, Biddable, GCS

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

Work with relevant digital platforms to run best practice compliant campaigns
Competently create media plans designed to achieve specified client briefed KPIs and outcomes
Understand how digital media can be measured and tracked using third party technology, such as via Google Analytics
Navigate and implement advanced features within native and 3rd part digital management platforms (I.e. automation, bid rules, audience expansions/creation, etc.)
Identify and implement testing approaches to improve campaign performance against KPIs
Carry out regular account optimization to improve performance against KPIs 
Complete client reporting and analyse campaign results extracting insight to provide recommendations for future activity
Contribute to regular client meetings; preparing and presenting performance snapshots and account action updates
Effectively manage your workload, and submit deliverables to your Account Director/Manager within deadlines
Effectively communicate with your Business/Account Directors and client contacts regarding deadlines, delivery of work and proactive initiatives
Train Executives on how to effectively and efficiently build Paid Search and Social campaigns and applying best practices to activity  
Experience with financial pacing and reconciliation
Carry out regular campaign and budget management checks
Support team by looking to enhance processes where needed

Experience setting up and optimising campaigns within Meta, LinkedIn, Google, Microsoft via SA360/Skai/etc (ideal). Paid Social experience is a must.
Strong understanding of Paid Search and Social best practices related to buying strategies, formats/campaign types, audiences, and set-up
Analytically minded with an aptitude for handling large data sets in order to identify trends and actionable insights 
Experience using custom audiences and automation to enhance paid media strategy and performance 
Understanding of measurement capabilities via the native platforms and 3rd party tools 
Intermediate experience using Excel and PowerPoint (Charts and graphs, pivot tables) 
Proactive approach to expanding knowledge and capabilities 
Attention to detail  
Able to communicate effectively and work as part of a wider, cross-channel team 
Be confident and comfortable with owning and leading aspects of client communication
Language skills