Senior Executive, Strategy

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Goat is WPP Media’s influencer solution, helping global brands harness the power of social and creator-led content to deliver measurable impact. Recognised as a global leader in the space, we deliver award-winning campaigns in more than 70 countries. With over 650 social natives worldwide, we create ambitious influe...

Analyse & dissect briefs to identify the need for creative and/or performance strategy in client proposals and RFPs.
Support the development of strategic proposals, ensuring timely completion.
Develop an understanding of the wider context surrounding each client and project.
Contribute to integrated strategies, including culturally relevant and reactive ideas.
Ensure clarity and consistency in campaign messaging and strategic direction.
Conduct research using insights and distil findings into actionable recommendations.
Collaborate closely with the campaign team to maintain alignment in creative strategy throughout campaign delivery.
Review client-facing materials, ensuring accuracy in grammar, style, and content.
Lead brainstorming sessions, using data and insights to inform creative ideas.

1–2 years of experience in a similar strategic role.
Strong written communication and note-taking skills.
Tech-savvy, with experience working remotely (preferably on Mac OS).
Proficient in social media platforms, with a strong understanding of their unique features and audiences.
Knowledge in paid media is advantageous.
An eye for design or prior experience in design is a plus.
Client-facing & presenting experience is advantageous.
Proficiency in PowerPoint / Google Slides (essential).
Familiarity with Adobe Photoshop (preferred) and Excel / Google Sheets (beneficial).