Analyst/Senior Analyst, Brand Marketing (Bangkok Based, Relocation provided)

At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world.

Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experi...

No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us.

Experiment: Conduct A/B testing on platforms like Facebook, Instagram, Twitter, TikTok and YouTube, as well as brand research in-house & with external agencies to demonstrate the impact of campaign activity on brand awareness.
Execute: Own the performance of digital & social campaigns, optimize critical campaign metrics, and keep an eye on data to ensure that media is delivering against the plan.
Learn: Communicate test results & campaign learnings to the team and broader stakeholders through comprehensive analysis, reporting and data visualization. Develop key learnings for different media platforms and markets.
Analyse: Delve into data from digital tests & research studies to gather useful insights for optimization of brand campaigns.  
Collaborate: Liaise with external media partners (e.g. Google, Meta) for planning, analysis and execution, and consolidate media data and analysis with digital activity being run in-house.

A minimum of a bachelor’s degree in mathematics, marketing, communication, business, or another related field
At least 2 years of experience in analytically focused positions
Great SQL & Tableau knowledge
Advanced knowledge of Excel, very comfortable using VLOOKUP and Pivot Tables
Great project management, measurement, and planning capability; taking ownership from the start to the finish
Knowledge of statistics and data processing practices (calculating p-values, data cleaning and normalization, regressions, etc.) is a plus

 
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Please review our Hiring Process Guidelines before your interview — click here to learn how interviewing at Agoda works.
 
 
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