About the Job
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
As an Out-of-Home Manager, you will lead strategic OOH planning and buying across traditional and digital formats. You will manage campaigns from briefing through recommendation, negotiation, production, posting, measurement, and reconciliation, while serving as a key partner to clients, media owners, and internal t...
Key Responsibilities
Develop OOH strategies based on client objectives, audiences, markets, locations, and the right mix of traditional and digital formats.
Lead market research, inventory evaluation, RFPs, proposal analysis, and media-owner negotiations.
Prepare clear recommendations, contracts, budgets, flowcharts, posting instructions, timelines, and creative specifications.
Manage campaigns through production, installation, posting, proof-of-performance, maintenance, and completion.
Partner with clients, planning teams, media owners, production vendors, creative agencies, finance, and analytics to deliver campaigns on strategy, on budget, and on time.
Monitor campaign delivery, resolve posting, production, quality, and billing issues, and maintain accurate financial records.
Review OOH creative for legibility, scale, viewing environment, and format requirements.
Present recommendations and campaign results, maintain strong partner relationships, and stay current on OOH market opportunities.
Manage workflow, review team output, mentor junior staff, and serve as an escalation point.
Required Skills & Abilities
Bachelor’s degree or equivalent professional experience.
At least 3 years of experience in OOH planning, buying, investment, or activation.
Strong knowledge of traditional and digital OOH formats, media owners, market research, location strategy, production, and measurement.
Experience managing multi-market plans, RFPs, negotiations, budgets, campaign execution, billing, and reconciliation.
Strong analytical, organizational, negotiation, presentation, and communication skills.
Proficiency in Excel, PowerPoint, Word, and Outlook; familiarity with OOH planning and mapping tools is preferred.
Ability to manage multiple priorities, solve problems proactively, and coach junior team members.
Qualifications
Experience:
3 years experience
