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Analytics Associate Director, GOC

WPP Media
Barranquilla, Colombia; Bogota, Colombia; Medellin, Colombia; Mexico City, Mexico Full Time Negotiable Sep 17, 2026

About the Job

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

Key Responsibilities

Work closely with a team of data engineers, developers and UX designers to create our data pipeline and workflows to support our media performance reporting. Manage the design, build and maintenance phases of client reporting projects.
Work with offshore team on CI/CD pipelines.
Work with client stakeholders to define and document data architecture and reporting/visualization requirements.
Migrate the internal teams from legacy data platforms to the new data platform, ensuring data quality and provide going support and maintenance.
Deploy new client teams to the cloud data solutions, providing guidance and support throughout the onboarding process.
Define QA guidelines and automate the current QA process.
With support from the Director, develop tools, process, and best practices to achieve workflow efficiencies and drive value for client teams and clients.
Act as the subject matter expert for questions/projects relating to data quality, BI tools, business rules; Ensure that best practices are being followed amongst all projects.
Must familiarize themselves with the full campaign implementation workflow across all functional teams, including campaign set up, launch, testing, reporting and reconciliation.
Stay up to date and informed on changes and evolution of industry topics; support POV development and provide thought leadership on data privacy laws, third-party measurement tools and space, consumer marketplace, vertical expertise etc.
Facilitate communication and progression of tasks through regular status meetings and working sessions; proactively elevate and resolve project roadblocks and issues; keep track of and manage a high volume of tasks across multiple stakeholders and projects.
Builds positive relationships with internal teams; effectively communicate roles, responsibilities, and expectations.

 
Advanced knowledge of databases and data warehouses such as SQL, MySQL, PostgreSQL, Redshift, Snowflake, etc.
Advanced knowledge of one or more programming languages: Python, etc.
Knowledge of cloud platforms such as Microsoft Azure, GCP, AWS.
Knowledge of data engineering platform such as Databricks.
Familiarity with project/product management tools like Jira, Confluence, Smartsheets, Azure DevOps/VSTS
Familiarity with business intelligence tools such as Tableau, PowerBI, etc.
Experience with advertising campaign management/buying platforms such as Sizmek, GCM, Flashtalking, Moat, DV, IAS, Mediaocean, Media Tools, Nielsen, ComScore, Facebook, Twitter, Pinterest, Snapchat, 4C, Brand Networks, YouTube, Google Ads, Bing, Kenshoo, SA360, DV360, Google Analytics, Adobe Analytics

 

Required Skills & Abilities

Bachelors or advanced degree in Statistics, Economics, Business, Math, Computer Science, or Sciences is preferred
Experience with the full development life cycle of an application or reporting solution - from design through test and deployment.
Minimum 4-5 years’ experience in data governance processes in a data warehousing, ETL and business intelligence environment
3 years’ experience in media; digital Investment, analytics, or ad operations is preferred
Experience and understanding of processes across multiple media channels (digital, search, social, offline, etc.); Experience in handling diverse datasets (paid media, owned, etc.)
Demonstrates strong eye/attention to detail
Excellent verbal and written skills
Exceptional organizational skills, multi-tasking capabilities and detail oriented
Ability to foster collaborative relationships with other cross-functional teams
Ability to manage and prioritize competing projects and deliverables
Comfortable working with budgets and numbers

Apply now

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