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Business Director, Pakistan

WPP Media
Karachi, Pakistan Full Time Negotiable Sep 17, 2026

About the Job

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

Required Skills & Abilities

An entrepreneurial mindset with the ability to identify and develop new business opportunities.
Strong understanding of the entertainment, sports, content, influencer and partnership ecosystem.
Strong understanding of media and agency processes and structures.
Strong commercial acumen with the ability to assess opportunities and business cases.
Excellent negotiation and stakeholder management skills.
Excellent presentation, communication and storytelling skills.
Strong numerical and analytical skills.
Ability to build and maintain relationships with senior clients and industry stakeholders.
Excellent problem-solving skills with the ability to think creatively and strategically.
Strong leadership and people management capabilities.
Ability to work autonomously in a fast-paced and constantly evolving environment.
Fluent in Urdu and English.
Must be a BBA / MBA from a reputable university or equivalent.
8+ years of experience in media, marketing, entertainment, sports, partnerships, content or a related field.
3+ years of experience in a senior commercial, partnerships, business development or client-facing role.
Proven experience in developing strategic partnerships, negotiating commercial deals and delivering integrated brand solutions.

Qualifications

Experience: 3 years experience

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