Director of Solutions Marketing

Fin, now part of Salesforce, is on a mission to help businesses provide perfect customer experiences.

Our AI Agent Fin is the highest-performing AI Customer Agent on the market today, enabling businesses to deliver impeccable, always-on customer support across the customer journey, from service, to sales, to ecommerce. Powered by our own AI models, Fin resolves complex customer issues end-to-end across every channel...

Together with Salesforce, the #1 AI CRM, where humans with agents drive customer success, we're building the future of customer experience. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword, it's a way of life. The world of work as we know it is changing, and we're looking for Trailblaze...

The Solutions Marketing team can be thought of as the solutions or outbound equivalent of a traditional product marketing team. Fin already has a product marketing team that works closely with product managers to understand our product, create messaging, and build assets for product launches, the Website and our field. 
The Solutions Marketing team on the other hand, will focus on our product as a whole and how to best message it to the various audience segments we care about, and then activate revenue teams with that knowledge and content.
The work under your team will include:
Partnering with the product marketing team and product and marketing executives on the company messaging Including how we articulate our differentiators to various audiences
For industries that we prioritize, understanding what the buyer cares about and tailoring our messaging and content to win in that industry.
Positioning Fin for enterprise audiences and supporting enterprise & ABM campaigns and sales cycles
Building and managing our customer intelligence program so that our field is always confident and prepared to win every competitive deal
Working closely with Product Marketing and Enablement teams to ensure that the field is equipped with the company, product, and competitive knowledge they need to win at a high rate. 
Supporting demand gen campaigns and sales plays with strategy, messaging, and content

This role is for someone who can understand technology deeply while not losing sight of how to match messaging with audience needs and create content out of it that is compelling and memorable.
8+ years in product marketing or solutions marketing at a B2B SaaS company
4+ years as a manager leading product or solution marketers
Experience in B2B SaaS and, ideally AI-native or AI-centric companies
A track record of success across the organizations you've worked at
Excellent written communication skills and strong editorial judgment. An innate desire to dispense with jargon and corporate speak and create simple yet compelling content.
You’re product forward. You enjoy working with products, getting your hands dirty with the technology, and taking a product-first approach to marketing
You are AI-forward in your work. You actively use AI to make yourself more productive and are very comfortable working within tools like Claude Cowork and Claude Code to move faster
You’re AI forward in your interests. You're well past understanding the basics of the latest trends and technology shifts and enjoy getting into the next level of detail of where the market is going.

 
*Proof of eligibility to work in the United States is required.
The base salary range for candidates within the San Francisco Bay Area is $285,000 - $305,000. Actual base pay will depend on a variety of factors such as education, skills, experience, location, etc. The