About the Job
Fin, now part of Salesforce, is on a mission to help businesses provide perfect customer experiences.
Our AI Agent Fin is the highest-performing AI Customer Agent on the market today, enabling businesses to deliver impeccable, always-on customer support across the customer journey, from service, to sales, to ecommerce. Powered by our own AI models, Fin resolves complex customer issues end-to-end across every channel...
Together with Salesforce, the #1 AI CRM, where humans with agents drive customer success, we're building the future of customer experience. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword, it's a way of life. The world of work as we know it is changing, and we're looking for Trailblaze...
Required Skills & Abilities
This role is for someone who is a hybrid: part strategist, part storyteller, part technologist. You move between customer insight, product detail, competitive analysis, and creative expression without friction. Above all, you can take something the market has no name for and make it obvious.
5+ years in product marketing, ideally in B2B, with a track record of shaping how complex products are understood in market
You've marketed something genuinely new - a product or capability with no clear comparison set - and built the narrative that gave buyers a way to think about it
You've owned a product area end-to-end - from ICP and positioning through to launches and field enablement
You're comfortable with technical depth: automation, workflows, analytics, agent behaviour, and the mechanics of how a product actually does the work
Experience with usage-based or consumption pricing, or with selling operational change rather than a feature set, is a strong plus
You've worked in fast-moving environments where the product ships faster than the messaging can keep up - and found a way to move at that pace without losing quality
Excellent written communication - you write crisp briefs, sharp narratives, and synthesis memos that drive alignment
Strong editorial judgment - you know the difference between a sharp positioning statement and marketing language that means nothing
You push back on vague claims and force specificity - in your own work and in others'
You read the docs, use the product, and dig into the tech before you craft a single message
You're genuinely curious about AI - not just as a talking point, but as something you think about, experiment with, and engage with constantly
You use AI tools fluently in your own work and are always looking for new ways to move faster and think sharper
You don't hand off strategy and wait - you take it all the way to the asset, the launch, the field
Strong judgment and the ability to work independently on large, high-stakes initiatives
A systems thinker who builds messaging architectures and frameworks others can use, not just one-off assets
You work well across functions, build trust quickly, and make the people around you more effective
Ambitious and competitive - you set a high bar, think big, and want to win. You'll go the extra mile and you're motivated by building something that leads the market.
Confident and decisive - you back yourself, optimise for progress over consensus, and value momentum. You ask for forgiveness, not permission.
Curious and intellectually engaged - you're always learning, experimenting, and asking why. You keep up with AI's pace and use it to improve how you work.
Tasteful and creative - you understand what connects emotionally with people and draw on design, culture, and craft to create ideas that resonate.
Impatient and change-oriented - you hate slow and work to fix the root cause. You thrive in ambiguity and love building something new.
#LI-Hybrid
Unleash Your Potential
When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.
In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. At Fin, we want to give people what they need to do the best work of their careers. Our benefits and programs are designed to support your health and wellbeing, your family, your time away from work, and your financial future. Offerings vary by location in line with local practices and requirements. Learn more about working at Fin and the benefits we offer at fin.ai/careers. Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.
Policies
Fin has a hybrid working policy. We believe that working in person helps us stay connected, collaborate easier and create a great culture while still providing flexibility to work from home. We expect employees to be in the office at least three days per week.
We have a radically open and accepting culture at Fin. We avoid spending time on divisive subjects to foster a safe and cohesive work environment for everyone. As an organization, our policy is to not advocate on behalf of the company or our employees on any social or political topics out of our internal or external communications. We respect personal opinion and expression on these topics on personal social platforms on personal time, and do not challenge or confront anyone for their views on non-work related topics. Our goal is to focus on doing incredible work to achieve our goals and unite the company through our core values.
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