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Marketing Communication Manager - CA (6 month contract)

Xero
Hybrid (Toronto, Ontario, Canada) Full Time USD 87,100 - 135,000 p.a. 17 days ago

About the Job

As Marketing Communications Manager for Canada, you will play a key role in building Xero's profile and deepening customer connection across the region during a six-month contract. You will turn regional priorities and global campaigns into clear, engaging Canadian storytelling across earned media, customer communic...

Moving comfortably between planning, execution, and delivery, your work will ensure Canadian small businesses, accountants, and bookkeepers see the true value of Xero. You will elevate local customer stories, secure high-impact media opportunities, and amplify our brand presence across key market channels.

You will join a collaborative Canadian marketing team, reporting directly to the Head of Marketing, Canada. Working closely with sales, customer success, product marketing, and global brand teams, you will act as a bridge between local priorities and global strategy. You will also manage external PR and social agenc...

Key Responsibilities

As Marketing Communications Manager for Canada, you will play a key role in building Xero's profile and deepening customer connection across the region during a six-month contract. You will turn regional priorities and global campaigns into clear, engaging Canadian storytelling across earned media, customer communications, content, thought leadership, and social media.
Establishing a consistent communications rhythm across earned media, customer stories, thought leadership, and social channels.
Creating and adapting compelling messaging, pitches, Q&As, and thought leadership pieces tailored for Canadian audiences.
Building and activating a pipeline of local customer success stories, testimonials, and advocacy opportunities.
Directing day-to-day agency workflows and tracking campaign performance alongside global and regional teams.
This six-month contract role is based in Canada. We offer a flexible hybrid working model, combining time in our modern collaborative workspaces with remote working options to support your best work.

Required Skills & Abilities

You bring a strong background in delivering hands-on communications or marketing campaigns across earned, owned, and social media.
You have exceptional writing and editing skills, with the ability to turn complex topics into clear, engaging narratives.
You bring experience managing agency partners from initial brief through to execution and measurement.
You possess sound judgement in managing fast-paced or sensitive issues, protecting brand trust and accuracy.
You have solid project management skills with proven ability to navigate matrixed global environments and adapt strategy for local relevance.
You carry a genuine interest in SaaS, technology, and supporting the needs of small businesses and their advisors.

Apply now

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